5 YEARS STRONG. PART 1 (RECAP)

Five years ago on December 9th 2006, La Ave. Japan decided to venture out of their comfort zone of Japan and enter a territory already occupied by some of the TOP sneaker shops in the USA. Although LA. AVE had a firm grip on Asia and European countries, coming to the US was another story. Where sneaker boutiques have established their own clientele and culture. LA. AVE decided to gamble and set up shop in Los Angeles CALIFORNIA, RIF LA.

December 9th 2011. Marked our 5th year anniversary and to our surprise friends, family and customers alike flooded the RIF doors (easily over 200 fam members) and celebrated a milestone in RIF History.

Without all our Supporter, friends and family we met along the way RIF LA would never here.

THANK YOU ALL we are not only humbled with the thanks and praises but we are more motivated to give you ALL the BEST SERVICE, and PRODUCTS this culture has to offer.

with respect and LOVE,

Jeff, Ed and RIF FAM

Pre-party.

TOKYO TOWN RATS

Thank you for STOPING by DJ. CLARK KENT.

This was 40 min in to the party.

334a TIL -infinity

Not only drinks were available.

Along with the free FOOD and DRINK we raffled off 2 PAIRS of AJ 3 TRUE BLUES and RIF APPAREL.

REPPING that RIF Logo.

Not ONLY was the inside of the shop packed tighter than a can of SARDINEs but people congregated and MOBBED 2nd STREET. RIF FAM cant be stopped.

ALWAYS PUSHING WEIGHT. "quality service and quality products" thats our motto, n@#$a YOLO.

Look closer. OG AJ 1's

Lennard CUPCAKES of Johnny Cupcakes and the LEGENDARY Z of TANTUM. FAM. Para siempre.

You know we can't have a party and NOT invite Andre the BUM. He's fam too. Nice RIF shirt Andre.

LA. AVE. respect where you came from.

EL JEFFE

RIZZLE.

RIF LA new Winter TEES dropping this Saturday.

MAG.

Fam was out in FULL force last night rocking some of the BEST heat COPPED at the BEST SNEAKER SPOT, RIF.

94 1's

W(taps)

Supreme BLAZER x UNDFTD AJ 4

More TAPS.

Thank you again ALL and we look forward giving you ALL OUR BEST in the coming years.

thanks JAYSON for the PHOTOS. Part 2 Coming Soon!