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Sep 29, 2011
Sep 28, 2011


The good peoples over @ Universal always send us a bunch of free cds, some we end up throwing straight in the trash and a few we actually play. Sometimes you feel bad and you want to give someone a chance, but doesn't suck when you realized you wasted your time opening up a cd and putting it in a cd player (who has cd players these days?).

Sep 26, 2011


If ya'll haven't seen the Nike Air Mags in person, make sure to swing by the shop and check them out. No you cannot try them on! Tell me why we met a dude who WON 5 pairs and literally showed us on his Iphone and he doesn't plan on paying for 1 pair! SMH man!

Sep 25, 2011


Check out our boy Tyrees blog to check out all his other "SN'eads" Comic updates! By the way, I still need a pair of Air Mags!

Sep 21, 2011


Happy 1 Year Anniversary to the good peoples over at Nike Vault Los Angeles. To celebrate their 1 Year, they released a Kobe VI limited to only 24 pairs worldwide, which came with a hooded sweatshirt and a special metal case. S/O to Mike over @ Nike Vault!

Sep 16, 2011


Gary Payton got his nickname "The Glove" when Payton's cousin called him during the 1993 Western Conference Finals series against Phoenix and told him, "you're holding Kevin Johnson like a baseball in a glove," and the nickname was born. 1998 Nike released the Payton Zoom Flight which featured a zip up glove like exterior, aka "The Glove".

Sep 13, 2011


I met a fellow shoehead recently in the shop who brought his 4 kids and they were all rockin fresh kicks, not to add he has 2 more kids who were at school who he keeps laced up in kicks. Thats 6 kids! he can low key start a basketball team and maybe even get sponsored by Jordan Brand. One day I shall have my own basketball team!

Sep 9, 2011


On Thursday - September 8, 2011, Nike put together an event to unveil the Nike Air Mag aka Marty McFly.
The event was held at the Montalban Theatre in Hollywood.

Shout out to the LA sneakerfam. You know who you are.
It was nice meeting Oscar - Modern Notoriety and Taylor - Shoepreme.

Sep 2, 2011


This is the first time in RIF history that someone has ever came in with a shopping cart full of kicks. They even let us have the cart just incase we ever need to transport some shoes, or maybe I'll start selling some edibles out of it. They had a homie that looked exactly like eazy e, like EXACT! Shouts to these dudes below for knowing where to drop off their kicks. BTW we got a lot of NEW ARRIVALS for today, so Click HERE!!!

Sep 1, 2011

Jay Rock l KEY CLUB l SEPT 4th

Check out this new video off of Jay Rocks #FollowMeHome Album titled "CODE RED" feat. Kendrick Lamar. You can also spot AB-SOUL and ScHoolBoyQ reppin that RIF LA #PUSHINGWEIGHT. If you look very closely @ Kendricks kicks, he's rockin some Bruin Supreme (white/red) #FRESH #SUPREME.

Don't miss Jay Rocks official album release party @ the Key Club on September 4th. Get your tickets HERE. Click the Jump for the flyer.